Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
Thanks for having us over Marty. Hope you have a lovely Christmas!
Marry Christmas!!
Thanks again for hosting this charming party!! I truly appreciate the time and effort that goes into it! Stay safe, healthy and happy!!
Hugs,
Deb
Thank you, Marty, for featuring my 14 Christmas desserts. Merry Christmas to you and your family.
Thanks for hosting, Marty! A very Merry Christmas to you and yours!!!
Thank you for hosting. Happy holidays
Lovely entries with wonderful inspiration. Thank you for hosting. Happy holidays.
Hi Marty,
Wanted to wish you a Merry Christmas and hope you have a Lovely day hon.
Thanks for all the fun things you do in blogland to make it fun for all us bloggers,
I know it takes a lot of work at times. The weekly party and the seasonal home
Shows. Love it all, and love that you have been around as long as I have! lol
Love and Blessings Sweet lady,
Nellie
Thanks so much for hosting, Marty! I love all the festive features you chose this week and I hope you and your family have a blessed Christmas, CoCo
Thank you so much for hosting Marty! I hope you have a wonderful Christmas.
Thank you so much for hosting Marty! I hope you have a wonderful Christmas too 🙂 Hugs- Tanya
Merry Christmas Marty!