Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
Thank you so much for hosting Marty! I love all of Julie’s ideas for small space storage, we always need more 🙂
Marty,
Thanks again for hosting this wonderful party every week! I know how much time goes into doing so and I want you to know that it I truly appreciate it!! I hope you have a great week!
Hugs,
Deb
thanks for having us over, Marty!!
Thanks for hosting Marty! XO- MaryJo
Great ideas as always! Thanks for hosting!
Shelley
Good morning Marty. Thank you so much for hosting and allowing us to link up here.
My entries this week = 46+47.
If you have not joined us at SSPS yet, this is a personal invite to come and share your awesome post/s with us
You will find the linkup information (1) In the Top bar under Blogging: Weekly Senior Salon Pit Stop OR 2nd image In the sidebar.
We hope to meet you there virtually.
Thank you SO much for the feature, Marty! And for using the photo for your cover! #blessed Thanks for hosting, as always!
Fabulous features again this week, Marty! Thanks so much for hosting and giving us a fun place to share. I hope your summer has been a fun one so far. Hugs, CoCo