Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
Looking forward to what everyone brings to the party. Thanks for hosting!
Hi, Marty! Oh it is so nice to be joining in the linky fun today. Thanks for hosting!
Big hugs!
I still love decorating for Thanksgiving, looking forward to all the inspiration. Hope you’re having a great week!
Marty,
Thanks so much for hosting each week!!
Hugs,
Debbie
There’s so much wonderful inspo here Mary! Thanks for hosting!
Thanks for hosting and I hope that you have a wonderful week.
Love seeing all the inspiration. I cannot believe how fast the holidays are coming. Have a great week Marty.
Hugs,
Kris
Marty, love visiting and being able to participate when I can. Thank you for hosting Inspire Me Tuesday.
Thank you for hosting! This is what I featured the week of 10-28 to 11-1 on my blog. On Tuesday morning was a Raspberry Custard Pie. Wednesday I posted a Blackberry Cobbler. Wrapping up this week of fruity pies, cobblers and tarts I highlighted a Key Lime Tart. Enjoy!
What a great party, full of amazing talent! Thank you for hosting, Marty!
Thank you for hosting. I left an Artist Trading Card Swap , which I think you would enjoy and I left a DIY Surfboard ornament.
Thanks for hosting this great party. There’s a lot of inspiration in the links.
Thanks for hosting! It’s been awhile since I joined and I have missed it! Good to be back now that the busy days have slowed down. Have a good day! Linda
Thanks for hosting, Marty!
Hi Marty – I agree that the year is flying by much too fast. It seems that we just settled into summer mode and here we are smack dab into fall! Thanks for hosting. Have a great week.
Thanks so much for hosting!