Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
Great features – I’ve been wanting to do one of those spider webs on my door. Thanks for hosting and have a great week!
Shelley
Marty, Thank you so much for featuring my outdoor Thanksgiving tablescape. I’m thrilled and honored.
Thanks for starting the week off right by hosting such a fun party! Have a beautiful fall day!
So many super ideas here, Marty! Thanks for hosting. I doubt we will have warm weather here in Chicago on Thanksgiving but we’ve been surprised before. We have a large amount of family here for dessert, appetizers and drinks after our respective dinners. Now that I could do up for a festive time!
Hope all is well with you. I’ve jumped back into my normal blogging and I’ve missed so many of you!
Jane x
Thank you Marty for hosting such a lovely party!
Enjoy your week
Daniela
Thanks for the party!
Thanks Marty for another fabulous party!
Thanks for hosting, Marty!! Hope you have a really great week!
Thanks for hosting.
Thanks Marty! I love all the seasonal goodness. XO- MaryJo
So many fabulous features this week, Marty! I love all the Fall inspiration. Thanks so much for hosting. I hope your week is a special one, CoCo